Discover✦Build✦Launch
An idea to launch-ready platform for students, builders and founders
Lists · page 3 of 4
Ranked business ideas with sourced costs and revenue, and step-by-step guides to validating an idea, sizing a market and finding the first customers.
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Evidence before the ask
How to get money to start a business: the main funding sources, from savings and customers to loans, grants and investors, and the evidence each one asks for.
Ten slides, real proof
A pitch deck template built on evidence: Sequoia's ten sections, what proof belongs on each slide, and how to show market size and a credible go-to-market plan.
Three people, one deal
How to build a B2B buyer persona from interviews: the three people in most early deals (user, champion, budget owner), what each needs, and a one-page template.
Agency or in‑house?
Should an early founder hire a startup marketing agency or build go-to-market in-house? What each is good at, when to use which, and how to brief one.
Five measurable experiments
Growth marketing for startups after launch: how to write a testable hypothesis, prioritise with ICE, and run your first five measurable experiments.
One channel, then more
A startup marketing strategy that starts with one channel: list the options, test a few cheaply in parallel, and commit to the one that works before scaling.
Free tools, honest results
A free online survey platform workflow for a student startup idea: interview first, write a short survey, recruit the right people and read results honestly.
Surveys, with limits
Online survey tools for startup validation: what surveys can and cannot tell you, why panel samples mislead, and how to use a survey alongside interviews.
Five kinds, one checklist
Competitive intelligence tools for startups: the five kinds of tool, what each is for, and a checklist to evaluate them before you add another subscription.
Choose the niche with data
Market intelligence for AI startups: what to research before choosing a niche, which free public data sources to use, and how to compare niches side by side.
Competitors, on the record
Competitive intelligence for founders: the public evidence to collect on competitors, how to keep it current, and how to turn it into pricing and positioning.
Start from what you know
How to find a business idea by starting from problems you already know: a five-step method to list, filter and test them, instead of brainstorming from nothing.
Interview, then pilot
How to validate a product idea as a domain expert: interview the buyers you already know, then run a paid pilot with a success metric agreed up front.
Eight things to prove
What a startup validator report should prove before you trust it: eight things, from a real buyer and sourced market size to kill risks and the next test.
Who pays, what it costs
Creating a business model for an AI startup: who pays, what it costs to serve them, and whether revenue covers it, with the nine-block canvas and AI costs.